Wei-Jen Chen is a Taiwan-based APAC visual campaign lead shaping launch imagery and narrative visual strategy for streaming platforms and global campaigns.

Wei-Jen Chen specializes in campaign imagery, key visuals, BTS/EPK strategy, and motion-led storytelling for streaming platforms, studios, and global brands.

The work focuses on shaping visual tone, narrative alignment, and audience-facing assets from set through launch—bridging creative intent with real-world production execution.

Operating at the intersection of creative judgment and production reality, the practice balances storytelling, collaboration, and execution under complex constraints across multi-department workflows.

Based in Taiwan, collaborating with studios, agencies, and streaming platforms across the APAC region.

What I do

• Visual campaign direction and key art strategy

• Cinematic launch imagery across streaming platforms

• Narrative-driven visual alignment from set to campaign

• Cross-market APAC campaign cohesion

• Multi-stakeholder creative leadership (PR, Marketing, Production)

For project inquiries and collaborations, please reach out via email or LinkedIn.