Skyscraper Live — Taipei 101 (featuring Alex Honnold)

Strategic visual anticipation and real-time capture direction securing campaign-grade hero imagery for global launch.

Role: Visual Campaign Direction & Coverage Strategy (APAC)

A live climb on Taipei 101 with restricted access and non-repeatable timing.

Strategic vantage mapping and real-time capture direction secured campaign-grade imagery aligned with global marketing deployment.

• Deployed across global streaming marketing surfaces at launch
  
  

• Selected as primary platform product visual for global promotion
  
  

• Featured in editorial coverage including The New Yorker
  

• Directed real-time photographer positioning under restricted access

Strategic Challenge

Live global stunt with restricted access, single execution window, and no retake conditions.

Real-Time Capture Direction